Which is the strongest part of SEO, on page or off-page optimization?

SEO strategy can be divided into two different categories :
  1. On page search engine optimization:On-page SEO is the practice of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines.
  2. Off page search engine optimization: off page looks how popular your site is
What is On-Page SEO?
On-page SEO is the practice of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines. On-page refers to both the content and HTML source code of a page that can be optimized.Here are the biggest factors included.
  1. Page Titles
  2. Meta Descriptions
  3. Meta tag keywords
  4. URL Structure
  5. Heading Tags (H1, H2, H3, H4, etc.)
  6. Image Optimization
  7. Internal Linking
  8. Use Responsive Design
  9. Boost Site Speed
  10. Use Social Sharing Button
What is Off-Page SEO?
off-page SEO which refers to backlinks and other external signals.
  1. Link Building
  2. Social Media Marketing
  3. Social bookmarking
  4. Creating Shareable Content
  5. Forum Submission
  6. Blog Directory Submission
  7. Article Submission
  8. Video Submission
  9. Image Submission
  10. Document Sharing
  11. Info-graphics Submission
On or Off page SEO are equally important in terms of search ranking. It is advised that you do both on page SEO and off page SEO since they differ from each other and they serve different purposes. The onsite SEO is to make the website SEO-friendly while the offsite SEO is more about building backlinks to the website.

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